Blog Promotion, Search Engine Optimization, subdomain
When you install WordPress you should install it on a subdomain. The reason for installing on a subdomain is the search engines will consider your blog a separate site. As such, your links back to your website will be considered external links giving them more weight as links are considered.
When naming the subdomain make sure to be short and specific to your blog topic. This will give you the biggest bang for the buck.
If creating a subdomain is unfamiliar to you, visit my graphic design and website design forum and we will be happy to help with the set up.
Gary














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